OXO began with a few simple questions - Why do ordinary kitchen tools hurt your hands? Why can't there be wonderfully comfortable tools that are easy to use? OXO was founded in 1990 on the philosophy of Universal Design, which means the design of products usable by as many people as possible. For OXO, that means designing products for young and old, male and female, lefties and righties and many with special needs. Today, OXO continues to be dedicated to providing innovative solutions that ease everyday tasks.